The magazine business is hurting right now. Every month, a handful of magazines announce that they're folding or going strictly digital. And ESPN magazine is trying its hardest not to be one of those mags that falls from grace.
Its plan? Get a bunch of athletes to get naked for the cover. This month, "The Body Issue" will hit shelves with a naked Serena Williams gracing the cover. Williams is one of six athletes featured on six covers. Vikings running back Adrian Peterson, Orlando Magic center Dwight Howard and MMA fighter Gina Carano are among the athletes that also join Williams in having their own covers.
No comments:
Post a Comment